The Syyn Labs team had a good time helping DieHard batteries, Young & Rubicam, James Frost & Zoo Films with their latest commercials. In one video we obliterated a battery with an elephant gun and it still started a car! In the second, we turned 24 white and black cars into a huge piano controlled by a MIDI keyboard. Gary Numan played his song Cars on it, and the whole thing was powered by a single battery! The piano is embedded below and visit YouTube for the Elephant Gun.
Update: the video was covered by NY Times, Wired, BoingBoing, Make and Gizmodo!